TYPOGRAPHY - Final Compilation & Reflection

23/04/2024 - 23/07/2024 | Week 1 - Week 14

Koh Sher Wei | 0353816

Typography | Bachelor of Design in Creative Media | Taylor's University



List of Tasks:
Task 01
> Task 02
> Task 03


 Submissions:

Task 01 - Exercise 01: Type Expression
[ 23/04/2024 - 28/05/2024 (Week 01 - Week 05) ]

Fig1.1 Final Type Expression (JPEG) [16/05/2024]

Fig1.2 Final Type Expression (PDF) [16/05/2024]

Fig1.3 Final Type Expression Animation (GIF) [18/05/2024]

Task 01 - Exercise 02: Text Formatting Layout
[ 23/04/2024 - 28-05-2024 (Week 01 - Week 05) ]

HEAD
Font: Headline - Futura Std (Bold Condensed Oblique / Heavy), Byline - Futura Std (Book)
Type Size: Headline - 60pt / 30pt, Byline - 10.5pt
Leading: Headline - 66pt / 33pt, Byline - 12pt

CAPTION
Font: Futura Std (Book, Book Oblique) 
Type Size: 7pt
Leading: 10pt

BODY
Font: Futura Std (Book)
Type Size: 9.5pt
Leading: 11pt
Paragraph Spacing: 11pt (3.881mm)
Characters per-line: 60
Alignment: Left justified
Margins: Top - 12.7mm, Bottom - 40mm
Columns: 4
Fig1.4 Final Text Formatting Layout (JPEG) [28/05/2024]

Fig1.5 Final Text Formatting Layout (PDF) [28/05/2024]

Fig1.6 Final Text Formatting Layout with grid (JPEG) [28/05/2024]

Fig1.7 Final Text Formatting Layout with grid (PDF) [28/05/2024]



Task 02 - Typographic Exploration & Communication
[ 28/05/2024 - 14/06/2024 (Week 06 - Week 08) ]

Fig 2.1 Final Editorial Layout (JPEG) [12/06/2024]

Fig 2.2 Final Editorial Layout (PDF) [12/06/2024]

Fig 2.3 Final Editorial Layout with grid (JPEG) [12/06/2024]

Fig 2.4 Final Editorial Layout with grid (PDF) [12/06/2024]


 
Task 03 - Type Design & Communication
[ 15/06/2024 - 22/07/2024 (Week 08 - Week 13) ]

Fig 3.1 screen grab of fontlab process [23/07/2024]

Fig 3.2 final type construction in Ai JPEG [23/07/2024]

Fig3.3 final type construction in Ai in PDF [23/07/2024]

Fig3.4 final JPEG A4 black & white poster [23/07/2024]

Fig3.5 final PDF A4 black & white poster[23/07/2024]



Reflection

Experience
Overall, I would say I learned a lot from this module and found it quite enjoyable the more that I continued with the tasks. At first, I was very unsure on how to do many things as I was still new to the applications and typo itself was not something that I found interesting. However, having to constantly show progress and update our blog gave me the chance to really be consistent and take responsibility for myself. 

Observations
Typography is not just about fonts or typefaces, but also about the principle and organisation in design. I realised that including text in designs is not just simple writing a word, resizing it and calling it a day. There's so much more to put into consideration, like the size, the font, the spacing, the leading. It's important to ensure that we as designers know the ways and key to grasping the main point or factor of our design. Typography is not only for showing information, it is also about knowing how to incorporate ideas into designs in a organised way. 

Findings
There are still many things that I have yet to learn, but one thing is for sure; I have much more appreciation for the art of typography. Although, I won't go as far as to say that I found love for it, I can still certainly say that I will continue to understand and comprehend the different aspects in Typography. This module and the tasks that we were given, helped me see that I still have a lack of touch for typography. 

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